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Article
Publication date: 13 February 2024

Jia Jin, Yi He, Chenchen Lin and Liuting Diao

Social recommendation has been recognized as a kind of e-commerce with large potential, but how social recommendations influence consumer decisions is still unclear. This paper…

Abstract

Purpose

Social recommendation has been recognized as a kind of e-commerce with large potential, but how social recommendations influence consumer decisions is still unclear. This paper aims to investigate how recommendations from different social ties influence consumers’ purchase intentions through both behavior and brain activity.

Design/methodology/approach

Utilizing behavioral (N = 70) and electroencephalogram (EEG) (N = 49) experiments, this study explored participants’ behavior and brain responses after being recommended by different social ties. The data were analyzed using statistical inference and event-related potential (ERP) analysis.

Findings

Behavioral results show that social tie strength positively impacts purchase intention, which can be fitted by a logarithmic model. Moreover, recommender-to-customer similarity and product affect mediate the effect of tie strength on purchase intention serially. EEG findings show that recommendations from weak tie strength elicit larger N100, N200 and P300 amplitudes than those from strong tie strength. These results imply that weak tie strength may motivate individuals to recruit more mental resources in social recommendation, including unconscious processing of consumer attention and conscious processing of cognitive conflict and negative emotion.

Originality/value

This study considers the effects of continuous social ties on purchase intention and models them mathematically, exploring the intrinsic mechanisms by which strong and weak ties influence purchase intentions through recommender-to-customer similarity and product affect, contributing to the applications of the stimulus-organism-response (SOR) model in the field of social recommendation. Furthermore, our study adopting EEG techniques bridges the gap of relying solely on self-report by providing an avenue to obtain relatively objective findings about the consumers’ early-occurred (unconscious) attentional responses and late-occurred (conscious) cognitive and emotional responses in purchase decisions.

Details

Internet Research, vol. ahead-of-print no. ahead-of-print
Type: Research Article
ISSN: 1066-2243

Keywords

Article
Publication date: 28 April 2022

Chenchen Liu, ChiuLin Lai, Gwo-Jen Hwang and Yun-Fang Tu

This study aims to investigate the information literacy (IL) performance and higher order thinking skills of students with different levels of growth mindset and their perceptions…

Abstract

Purpose

This study aims to investigate the information literacy (IL) performance and higher order thinking skills of students with different levels of growth mindset and their perceptions of library-supported learning by using the annotate, summarize, question and evaluate (ASQE)-based learning approach.

Design/methodology/approach

In this study, the ASQE-based learning approach was applied to the learning activities to cultivate students’ IL, problem-solving awareness and critical thinking tendency. A total of 60 postgraduate students were invited to participate in this study. In addition, students’ perceptions of library-supported learning were analysed via drawing analysis.

Findings

Introducing ASQE-based learning into an IL learning activity promoted reflection and thought and had positive effects on students’ problem-solving awareness and on the critical thinking tendency of students with different levels of growth mindset. Additionally, the drawing analysis indicated that most of the students with low levels of growth mindset believed that learners should actively study in the library and students with higher levels of growth mindset preferred more motivating and enjoyable learning environments.

Originality/value

The findings of this study demonstrate that the ASQE-based learning approach can improve higher order thinking skills of students with different levels of growth mindset. In addition, this study examined the perceptions of students with different levels of growth mindset of library-supported learning via drawing analysis.

Details

The Electronic Library , vol. 40 no. 3
Type: Research Article
ISSN: 0264-0473

Keywords

Article
Publication date: 28 February 2023

Haiyang Hu, Yu Wang, Chenchen Lian and Peiyan Wang

In this paper, an attempt is made to obtain buckling loads, ultimate bearing capacity and other required structural characteristics of grid structure panels. The numerical method…

Abstract

Purpose

In this paper, an attempt is made to obtain buckling loads, ultimate bearing capacity and other required structural characteristics of grid structure panels. The numerical method for post-buckling behavior analysis of panels involving multiple invisible damages is also presented.

Design/methodology/approach

In this paper, two bidirectional stiffened composite panels are manufactured and tested. Multiple discrete invisible damages are introduced in different positions of the stringers, and the experimental and simulation investigation of buckling and post-buckling were carried out on the damaged stiffened panels.

Findings

The simulation load–displacement curves are compared with the experimental results, and it is found that the simulation model can well predict the occurrence of buckling and failure loads. The strain curve shows that the rate of strain change at the damaged site is greater than that at the undamaged site, which reflects that the debond is more likely occurred at the damaged site. The simulation verifies that the panel is usually crushed due to matrix compression and fiber–matrix shear.

Originality/value

In this paper, post-buckling tests and numerical simulations of bidirectional stiffened composite panels with impact damage were carried out. Two panels with four longitudinal stringers and two transverse stringers were manufactured and tested. The buckling and post-buckling characteristics of the grid structure are obtained, and the failure mechanism of the structure is explained. This is helpful for the design of wall panel structure.

Details

Multidiscipline Modeling in Materials and Structures, vol. 19 no. 3
Type: Research Article
ISSN: 1573-6105

Keywords

Article
Publication date: 10 March 2022

Huimin Li, Chenchen Xu, Yongchao Cao and Chengyi Zhang

The purpose of this paper is twofold: first, it explores the influencing factors of the government’s trust decision-making in the private sector; second, it explores how these…

Abstract

Purpose

The purpose of this paper is twofold: first, it explores the influencing factors of the government’s trust decision-making in the private sector; second, it explores how these influencing factors affect the government’s trust decisions.

Design/methodology/approach

A theoretical model was established, and a questionnaire survey was conducted among 152 professionals. The collected datas were analyzed by the structural equation modeling (SEM) method.

Findings

The study identified four critical factors that influence the government’s decision to trust the private sector in public-private-partnership (PPP) projects. All the four factors have a positively correlated impact on the government’s trust decision-making. The structural equation path analysis shows that the most important factor affecting the government’s trust decision-making is the trustee’s (private sector) trustworthy characteristics, and the path coefficient is 0.92. The path coefficients of risk perception and the trustor’s trust tendency are 0.83 and 0.74, respectively. The influence of the legal system environment on government trust decision-making is moderate, with a path coefficient of 0.68.

Originality/value

This paper contributes to the literature in two aspects. First, the factors influencing decision-making to government trust in the private sector in PPP projects have been identified. Second, a comprehensive view of the mechanism of government trust in the private sector in PPP projects has been theorized by the SEM method.

Details

Journal of Engineering, Design and Technology , vol. 22 no. 3
Type: Research Article
ISSN: 1726-0531

Keywords

Article
Publication date: 28 September 2021

Chenchen Han and Weidong Gao

The purpose of the paper is researching on the motion law of fiber in the vortex field inside the nozzle.

Abstract

Purpose

The purpose of the paper is researching on the motion law of fiber in the vortex field inside the nozzle.

Design/methodology/approach

A three-dimensional calculation model was established using the MVS861 (Muratec Vortex Spinning) air-jet vortex-spinning nozzle as the prototype, and the fluid–solid coupling calculation module in the finite element calculation software ADINA (Adina System) was used to numerically analyze the fiber-air flow two-phase coupling. At the same time, the effect of the air pressure at the nozzle on the two-phase flow is studied.

Findings

The results show that after the air flow ejected through the nozzle, a vortex field will be generated in the flow field to push the internal fiber to move toward the nozzle outlet in a wave motion; as the air pressure at the nozzle increases, the fiber movement period becomes shorter and the oscillation frequency becomes higher; increasing the air pressure at the spray hole can improve the working efficiency of fiber twisting and wrapping.

Originality/value

The research present an effective and feasible theoretical model and method for the motion law of fiber in the vortex field inside the nozzle based on ADINA fluid–structure coupling model.

Details

International Journal of Clothing Science and Technology, vol. 34 no. 2
Type: Research Article
ISSN: 0955-6222

Keywords

Article
Publication date: 16 April 2024

Xiaobo Shi, Yaning Qiao, Xinyu Zhao, Yan Liu, Chenchen Liu, Ruopeng Huang and Yuanlong Cui

Modern subway transportation systems need to satisfy increasing safety demands to rapidly evacuate passengers under hazardous emergency circumstances, such as fires, accidents or…

Abstract

Purpose

Modern subway transportation systems need to satisfy increasing safety demands to rapidly evacuate passengers under hazardous emergency circumstances, such as fires, accidents or terrorist attacks, to reduce passenger injuries or life losses. The emergency evacuation capacity (EEC) of a subway station needs to be revised timely, in case passenger demand increases or the evacuation route changes in the future. However, traditional ways of estimating EEC, e.g. fire drills are time- and resource-consuming and are difficult to revise from time to time. The purpose of this study is to establish an intuitive modelling approach to increase the EEC of subway stations in a stepwised manner.

Design/methodology/approach

This study develops an approach to combine agent-based evacuation modelling and building information modelling (BIM) technology to estimate the total evacuation time of a subway station.

Findings

Evacuation time can be saved (33% in the studied case) from iterative improvements including stopping escalators running against the evacuation flow and modifying the geometry around escalator exits. Such iterative improvements rely on integrating agent-based modelling and BIM.

Originality/value

The agent-based model can provide a more realistic simulation of intelligent individual movements under emergency circumstances and provides precise feedback on locations of evacuation bottlenecks. This study also examined the effectiveness of two rounds of stepwise improvements in terms of operation or design to increase the EEC of the station.

Details

Construction Innovation , vol. ahead-of-print no. ahead-of-print
Type: Research Article
ISSN: 1471-4175

Keywords

Article
Publication date: 25 August 2023

Damianos P. Sakas, Nikolaos T. Giannakopoulos, Marina C. Terzi, Ioannis Dimitrios G. Kamperos and Nikos Kanellos

The paper’s main goal is to examine the relationship between the video marketing of financial technologies (Fintechs) and their vulnerable website customers’ brand engagement in…

Abstract

Purpose

The paper’s main goal is to examine the relationship between the video marketing of financial technologies (Fintechs) and their vulnerable website customers’ brand engagement in the ongoing coronavirus disease 2019 (COVID-19) crisis.

Design/methodology/approach

To extract the required outcomes, the authors gathered data from the five biggest Fintech websites and YouTube channels, performed multiple linear regression models and developed a hybrid (agent-based and dynamic) model to assess the performance connection between their video marketing analytics and vulnerable website customers’ brand engagement.

Findings

It has been found that video marketing analytics of Fintechs’ YouTube channels are a decisive factor in impacting their vulnerable website customers’ brand engagement and awareness.

Research limitations/implications

By enhancing video marketing analytics of their YouTube channels, Fintechs can achieve greater levels of vulnerable website customers’ engagement and awareness. Higher levels of vulnerable customers’ brand engagement and awareness tend to decrease their vulnerability by enhancing their financial knowledge and confidence.

Practical implications

Fintechs should aim to increase the number of total videos on their YouTube channels and provide videos that promote their customers’ knowledge of their services to increase their brand engagement and awareness, thus reducing their vulnerability. Moreover, Fintechs should be aware not to over-post videos because they will be in an unfavorable position against their competitors.

Originality/value

This research offers valuable insights regarding the importance of video marketing strategies for Fintechs in promoting their vulnerable website customers’ brand awareness during crisis periods.

Details

International Journal of Bank Marketing, vol. ahead-of-print no. ahead-of-print
Type: Research Article
ISSN: 0265-2323

Keywords

Article
Publication date: 1 May 2005

Dongxue Zhang

To obtain an understanding of the disposition of Chinese agriculture.

2456

Abstract

Purpose

To obtain an understanding of the disposition of Chinese agriculture.

Design/methodology/approach

By applying econometric methods to make a narrow assessment on several productive factors in Chinese agriculture covering most of the era of Reforms and openness, a picture portraying the traits of Chinese rural society is provided. The author delves deep into the foundations of econometric as well as western society to draw comparisons between Occidental and oriental society.

Findings

Unlike the widely held view that implicitly identifies the basis of studies in Chinese economical development with that in western nations, the presented idea illuminates the intrinsic “upper‐hand” disposition of Chinese rural society, which has so far practically made China tread a path different from that in western society.

Research limitations/implications

Since the paper deals with the whole picture of Chinese agriculture, it presumably may cause partial loss of accuracy in econometric calculations.

Practical implications

It provides a fresh yet in‐depth idea for western researchers.

Originality/value

The paper breaks fresh ground in Chinese study and economic theory for researchers who are confused with the intricacy of the Chinese agricultural economy.

Details

International Journal of Social Economics, vol. 32 no. 5
Type: Research Article
ISSN: 0306-8293

Keywords

Article
Publication date: 25 March 2021

Wencheng Su, Zhangping Lu, Yinglin Sun and Guifeng Liu

Wayfinding efficiency is an extremely influential factor to improve users' library interior experience. However, few research has studied the different functions of various…

1289

Abstract

Purpose

Wayfinding efficiency is an extremely influential factor to improve users' library interior experience. However, few research has studied the different functions of various wayfinding signages for university library users through mobile visual experiment. To fill this gap, the purpose of this paper is to explore the relationship between university library signage system design and patrons' wayfinding behavior features.

Design/methodology/approach

In this article, an eye movement tracking method was introduced to record eye movement data during the wayfinding process of participants in the library interior, targeting the cognition and psychology of library users in the wayfinding signage system. The visual guiding usability of landmarks, informational signages and directional signages were quantitatively tested, and the fixation on the signage system between orientation strategy users and route strategy users was compared. This study also investigated the effects of library users' spatial anxiety and environmental familiarity on their fixation on the area of interest of the wayfinding signage system using the differential test and regression.

Findings

This paper observed that informational signage had the best visual navigating competence. The difference of fixation duration and searching duration between patrons used various wayfinding strategies was significant. The informational signage was most attended by the route strategy users, and the orientation strategy users rarely focused on the directional signage. And participants with high anxiety tended to ignore the visually auxiliary function of the landmarks but paid attention to the directional signage. The participants with low anxiety could capture the landmarks that could not be easily found by the route strategy users. And participants less familiar with the environment were more sensitive to the landmarks. Furthermore, this paper offers optimization measures for university library wayfinding signage system, from the perspectives of informational signage understandability improvement, directional signage physical specification design and wayfinding assistant system with automatic landmark technology.

Originality/value

This article adds to the relatively sparse literature on university library user wayfinding experimental study in China. The experimental findings of this paper also have important practical implications for academic libraries' wayfinding system evaluation. The whole process could be seen as a repeatable and standard framework and methodology to inspect university library's wayfinding signage system usability and user wayfinding behavior performance.

Details

Library Hi Tech, vol. 40 no. 1
Type: Research Article
ISSN: 0737-8831

Keywords

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